Joy Joya Jewelry Marketing Podcast

Joy Joya Jewelry Marketing Podcast

Laryssa Wirstiuk

Strategic and story-driven digital marketing tips and insights for jewelry businesses that are ready to level-up. Created and hosted by jewelry marketing expert Laryssa Wirstiuk, founder of Joy Joya and author of the book "Jewelry Marketing Joy". New episodes weekly.

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In this episode, I talk about the opportunities for jewelry brands in livestream content. I recently gave a presentation on this topic at the AGS Conclave event, and the thing I loved most about giving this presentation was the audience feedback and collaborative discussion at the end. A number of retailers in the room chimed in to share their experiences about how powerful livestream content has been for their businesses, not just during COVID,, but also now with customers craving flexibility and convenience in shopping. It was inspiring to me and truly affirmed the power of livestream content.

Links mentioned in this episode:Transcript: Sparkle Award: https://sparkleaward.comMcKinsey 2021: Klarna 2021:

Episodios anteriores

  • 444 - 172 - Livestream Shopping for Jewelry Brands 
    Mon, 02 May 2022 - 0h
  • 443 - 171 - Interview With Megan Crabtree, Founder of Crabtree Advisory 
    Mon, 25 Apr 2022 - 0h
  • 442 - 170 - 5 Misconceptions About Jewelry Marketing Data 
    Mon, 18 Apr 2022 - 0h
  • 441 - 169 - Interview With Sophie Simon, Gemologist and Colored Gemstone Trader 
    Mon, 11 Apr 2022 - 0h
  • 440 - 168 - Understanding SEO Keywords for Jewelry Brands 
    Mon, 04 Apr 2022 - 0h
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